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Superfoods — Substance Over Trend
Nutrient-dense powders and whole food concentrates evaluated on actual nutrient content, processing method and third-party testing. "Superfood" is a marketing term — we look at what the data says.
Products coming soon
We're currently evaluating superfood products in this category. Products will only be listed if they meet our nutrient density and testing standards.
Spirulina powder
Protein content, heavy metal testing, processing method
Chlorella
Cell wall processing, bioavailability of nutrients
Maca root powder
Gelatinised vs. raw, standardised active compounds
Moringa
Nutrient profile verification, sourcing transparency
Matcha
Ceremonial vs. culinary grade, L-theanine content
Cacao powder
Flavanol content, processing (Dutch vs. natural)
A note on the "superfood" label
The term "superfood" is not defined or regulated in any jurisdiction. It is a marketing construct. We use it only as a category name for convenience — our selections are based on the actual nutrient record of each ingredient, not marketing positioning.